For people who wish to optimise their website, the first few months trying to ‘get into’ the thick of things may be frustrating. First, since SEO is a long term process, it takes time. When someone puts in a few tricks into his new website, and doesn’t get results in a few days, he will get frustrated. But to be honest, it takes at least weeks for any substantial effect to show up on a page you optimised. Yet, for the best possible chances and quickest results, you may wish to hire SEO Company in Cardiff, or alternatively keep a few techniques in mind.
A good title and URL
This is the first thing to keep in mind; a good URL can do wonders for your page in terms of increasing viewership. Having numbers in an address is a big NO, unless they form a part of the brand and make sense. Try to include a major keyword in the URL itself, so that the viewer can get a glimpse of what to expect. A URL like www.how-to-build-a-website.com is good, but www.ghy454534.com is not.
Keywords
Well, without them, where would you be? They single-handedly make or break your online marketing campaign. Choose good keywords and try a few variations. The total number of keywords should not exceed 2% of the total word count of your page. If you pack in too many keywords, Google may just mark it as spam. The keywords should blend in with the content, and should not seem out of place, grammatically, or contextually.
Use trusted links
If you must include outbound or inbound links from and to your page, ensure that they are trusted and verified. While outbound links to spam websites will terribly affect your rankings, inbound links from suspect sources may damage things further.
Interlinking helps a lot
Suppose your blog has many posts related to different subjects. If one post is about, say, making chocolate, and there is a section about the ingredients required. Now, in another one of your posts, suppose you blogged on how and where from to buy good ingredients to make chocolate. You can use the words ingredients to make chocolate present in the first blog as the anchor text, and link it to the second post where you talk about it in details. Interlink relevant content as much as you can. This helps in increasing viewership, a lot.
Help spiders help you
Get a sitemap. In the coming years, if you do not have a sitemap for your website, you will never hear the end of it. This will ensure that search engine spiders find it easy to crawl on your site. You do not want parts of your page not indexed.
Try your hands at SEO for a few months, and if you find it difficult, it’s time to hire an SEO Cardiffservice.