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You know that content is the most important part of any digital marketing strategy. Be it your social media presence or your blog, content is critical. Coming up with content is a top priority for you. Week after week, you promise yourself to make social media for your business, only to end up forgetting it.

Many times, coming up with content ideas can really slow you down and it’s easy to forget it. Here are some fantastic content ideas for your social media posts.

Post a picture of your workplace

Give your followers a peek into your workplace. This way, they know your business better, which in turn builds the trust you require to convert them into your customer. Don’t have time to edit your posts? Not to worry. Instagram is a great tool to edit your photos that you can post on different social media platforms.

Customer interviews

People like doing business with someone they trust. One way to build trust is to how your product has helped real people out there. Interview some of your customers and share their story.

Something funny

Entertainment is the biggest reason why people use social media so much. Find opportunities to make things fun. However, ensure that you are consistent with your brand at all times.

Tell your story

Every business – big or small – has a story to share. Find ways to tell fragments of this story and tell people why you’re doing what you’re doing.


You don’t have to create content every time. Sometimes, it pays to share someone else’s content. In fact, it’s a great way to build relationships while also positioning yourself as a source of useful information.

Throwback Thursday

This is a social media trend where users share an older picture every Thursday as a way to look back in the past. Simply include the hashtag #TBT when posting. In fact, Throwback Thursdays are hugely popular on Instagram and are a wonderful way to build a personal connection with your followers.

Share something inspiring

Who doesn’t like some inspiration? This could be a useful article you found online, a quote or a picture of your team. You could even provide an update on your progress for the year or celebrating a milestone.

In conclusion

Sometimes, when you know what to post, things get easier. You will be able to stick to your promise. These 7 ideas should prove a great start. Should you need any help, feel free to reach the digital marketing team at Rhys Welsh Web Design Cardiff.

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